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Robin East
Managing Director
CMYUK
Make complex projects easier to understand, trust and choose with clear video content that answers questions, explains value and supports the buying journey.






Make complex products easier to understand, trust and choose. We create product and explainer videos that answer customer questions, clarify technical detail and show exactly where your product or service adds value.
For tech, SaaS and telecoms businesses, that means turning specialist language into clear, useful content for every stage of the buying journey. We start with your audience and objectives, then build a focused script and structure around what people need to know and do next.
The result is video content that supports campaigns, sales conversations, onboarding and training, while helping reduce repeated support queries.



Make complex projects easier to understand, trust and choose with clear video content that answers customer questions, explains technical detail and shows exactly where your offer adds value, from launch through onboarding and training.
Make a complex offer easy to understand. Engaging explainer videos tell your customers how your products and services work, with well-scripted and carefully edited content that gives them the confidence to spend. We’ll get information across clearly, boost buy in with visuals, graphics and voiceovers, and change formats to suit audiences and aims.
Bring new products to market with video content that gets the right people interested. We’ll showcase your new offer messages to increase awareness, engagement and sales with video content for websites, social channels, PR campaigns and events. And we’ll do so with your strategy front-of-mind, so the video delivers your campaign aims.
Take boredom out of training videos with content your employees (and customers) actually remember, and act on. We’ll film accessible and engaging footage that improves confidence, engagement and skills. Replace dull documents with video content and you’ll grow product knowledge and compliance, increase performance, and support onboarding and development.
Add creativity and clarity with animated footage. We’ll start with an understanding of your audience to see what style suit best. Then, we’ll use motion graphics, texts, illustrations, images or icons to explain complicated topics in accessible ways. Edited to engage, animated videos are fun but focussed to add a little extra to your explainer videos.
Strategic video productionpartnerships to buildengagement, salesand trust

Video Partnerships
Move beyond one-off videos with a strategic partnership that keeps your content consistent, purposeful and working harder across every campaign.
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